B2B Film Director

Your expertise is complex.
Your message shouldn’t be.

B2B film director for industry, technology and maritime companies, based in La Ciotat.

I create brand films, customer stories and expert interviews for companies whose expertise cannot be explained in a single sentence.

Shoot day is not the day I start learning about your product.

27 years in techI understand your experts.Former Product DirectorI understand product, market and value.Dale Carnegie TrainerI know how to draw out clear, credible answers.

Before the camera rolls, know what your audience must take away.

Your teams know the technology inside out. Yet when they face a customer, the datasheet often ends up doing the talking.

Before every shoot, I work with leadership, product, marketing and sales to define the one idea the audience needs to grasp, the evidence that makes it credible and the right people to carry it. The film comes next.

This clarification work can also stand on its own: for a product launch, a sales pitch or entry into a new market.

Four projects, four different problems.

04 projects

04 · Place-based films

La Ciotat, sport through stories

Two films for La Ciotat. The first brings a city together around its athletes; the second tells a race through the transition area, a place spectators rarely notice.

The Soul of Sports, a film for the City of La CiotatWatch the film ↗

City of La Ciotat

The Soul of Sports

A cinematic, unifying opening film for the city’s Sports Awards. An audience of more than 500, a standing ovation and over 12,000 views on Facebook.

La Transition, a documentary film about the 2026 Triathlon des LumièresWatch the film ↗

La Ciotat Triathlon

La Transition

A film designed to keep working after the event. The transition area becomes the narrator of a story for participants, volunteers, future entrants and sponsors.

Better told in their own words.

01
★★★★★
“David has a rare ability to listen and uncover the story that converts. He adapted flawlessly to the field conditions for our irrigation robot. The result is a business video that truly speaks to our audiences.”
Dominique FeralFounder & CEO, BotsWeLoveGoogle review
02
★★★★★
“I have worked with David for more than 12 years. I recommend him for his ability to turn complexity into clarity. He combines creativity with industrial rigour to deliver consistently relevant content.”
Guillaume ReillonCEO, AirmodGoogle review
03
★★★★★
“David is my wingman when it comes to producing corporate videos for my clients. The idea is to make the speakers stand out and produce it Netflix-documentary style. David is a core piece to this mission, whether that’s in Amsterdam, Milan or Lisbon. His videography expertise combined with his speaker coaching abilities really makes the difference and helps my interview guests deliver their best performance.”
Andy WaltenspielManaging Director, Connecting the DotsGoogle review

A poorly filmed expert looks like an average expert.

Your experts know their subject. My job is to create the conditions for that knowledge to reach the screen.

01

The right person

Credibility begins with the speaker. For each subject, I help you find the person with the most direct experience.

02

The right conversation

My questions focus on decisions, difficulties and concrete evidence: what no brochure can invent.

03

Protecting attention

Return monitor, hierarchy, script, countdown: I remove whatever makes an expert watch themselves speak.

04

Confidence before performance

As a Dale Carnegie trainer, I use a precise method to help people improve on camera without adding pressure.

Discover my interview method ↗

I understand the people I film and the people they need to convince.

I spent 27 years in the technology industry, ultimately leading products. I understand long sales cycles, complex offers and the trade-offs behind B2B decisions.

That career involved working with international teams. I conduct interviews in both French and English.

As a Dale Carnegie trainer, I know how to listen, follow up and create the conditions people need to forget the camera.

I am based in La Ciotat, near Marseille. Clients have already brought me to Amsterdam, Milan and Lisbon for shoots.

David Servignat
Film Director · Story Development · Interview Coach

What do your prospects still not understand?

Tell me a little about your offer, your clients and what remains unclear to them.

Contact David ↗